Doze

Core Concept

Offering curated sleep-centric experiences for quality rest, celebrating the radical act of rest as the antithesis of non-stop work culture.

Context

The wellness industry's overwhelming range of offers often alienates rather than invites. Doze fills a market gap with its inclusive and simplified approach to sleep wellness.

Doze

Core Concept

Offering curated sleep-centric experiences for quality rest, celebrating the radical act of rest as the antithesis of non-stop work culture.

Context

The wellness industry's overwhelming range of offers often alienates rather than invites. Doze fills a market gap with its inclusive and simplified approach to sleep wellness.

Doze

Core Concept

Offering curated sleep-centric experiences for quality rest, celebrating the radical act of rest as the antithesis of non-stop work culture.

Context

The wellness industry's overwhelming range of offers often alienates rather than invites. Doze fills a market gap with its inclusive and simplified approach to sleep wellness.

Strategy

Orbiting around concepts of approachability and simplicity, Doze offers curated sleep-centric experiences, guided by four core options that are easy to navigate and provide a rewarding experience. With soft shapes and design language that soothes and invites, the brand breathes life into the promise of claiming back your sleep health.